The iGaming niche is the most flexible and changing one. The market sets trends in all other areas of digital commerce.

Online casino: prospects and trends

The 2WinPower team of experts constantly monitors the gambling sector searching for new promising products. Our catalogue contains the best solutions: live casino software, social entertainment, VR content, mobile games, and much more.

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Main iGaming Innovations of 2022

A vivid example of the adaptability of the market is its reaction to the situation with COVID-19. With the start of the pandemic, casino owners were able not only to maintain but also to increase their profits (partly due to sports betting).

In March 2020 alone, the share of online platforms grew by 3% compared to the beginning of the year. As analysts predicted, the turnover of the gambling business has increased by another 7% by the end of 2021, and by 2025, it will rise by another 33%.

After the cancellation of mass sporting events, virtual casinos have become a “breath of fresh air” for gamblers. Besides, entrepreneurs have understood the needs of the audience and began to promote eSports disciplines together with traditional games.

According to Colizeum reports, already in April 2020, more than 30% of all betting lines were accounted for by eSports (before the pandemic, the figure did not exceed 1%).

The most interesting gambling trends of the coming years according to 2WinPower:

  • popularisation of social games;
  • growth of the mobile market;
  • alternative currencies as a universal payment method;
  • tightening the norms of responsible gambling;
  • a merger between hotel and casino businesses;
  • increased competition between well-known brands, etc.

And this is not a complete list of future trends. We constantly monitor the situation in the market and are ready to promptly respond to any changes. Let us consider the most significant innovations in the iGaming sector in 2022.

The Increasing Regulation of the Market and the Principles of Responsible Gambling

Gambling business regulation: responsible gaming

The niche is gaining momentum every year and is considered one of the most promising investment options. According to forecasts for 2022, the turnover of the niche will reach 66.7 billion dollars. This is 13% more than last year.

Regarding the large-scale popularisation of games for money, the control of the market is also increasing.

Innovations in the field of regulation of the global casino market in 2022

Prohibition of gambling services advertising

The Spanish government has introduced a new law on the promotion of gambling products in media networks. Advertising of casinos, bookmaker’s offices, poker rooms, and other types of services is allowed from 1 am to 5 am

Traffic blocking

After purchasing a casino with an offshore licence, operators will receive automatic protection against illegal traffic. Jurisdictions will simply block users from those countries where gambling is strictly prohibited

Deposit limits

As part of measures to fight against gambling addiction, some regions have introduced restrictions on the daily and monthly spending of players.

In Belgium and Finland, the maximum daily rate is 500 euros, and the monthly limit is 2 thousand euros.

In Britain, the daily deposit is only 50 euros. Moreover, the local authority forbade casino owners to accept bets placed via credit cards

New Gaming Experience in Augmented and Virtual Reality

In 2022, experts from the Gambling Craft company predict an active introduction of VR technologies into the mobile sector. At the same time, the industry does not stand still and offers completely new services that promise a unique user experience.

The next step in the evolution of the gambling business is “mixed reality” technology. It combines elements of AR and VR.

The first analogue was the HoloLens product from Microsoft Corporation. The solution was presented at the exhibition in the demo mode and, so far, no new servers in the MR format are expected to be released.

The developments are in active mode and promise to be one of the brightest technological breakthroughs of 2022.

Prospects of Investing in Cryptocurrency Casinos

Bitcoin casino: advantages

The rapid growth of Bitcoin continues to cause global excitement. The price of the coin has risen by more than 61% since the beginning of the year, setting another historic high of 55 thousand dollars.

The reasons for the rise in the price of electronic money:

  1. Halving. In the spring of 2020, the amount of the reward for a closed Blockchain cell was once again reduced. The price of the block fell from 12.50 BTC to 6.25 BTC. A new halving is expected in 2024.
  2. Fixed emission. The digital currency is not backed by a gold reserve but is artificially protected against inflation. The developers of the coin provided a limited number of tokens.
  3. External investments. In 2021, leading representatives of commerce decided to invest in cryptocurrency: such payments became available via the PayPal system, and Tesla made the largest one-time purchase of Bitcoin in history in the amount of 1.5 billion dollars.

Cryptocurrency casinos are now considered more promising than traditional websites with slot machines.

The advantages of Blockchain services include:

  • international traffic (business owners can work with users without the need to pay attention to geolocation data);
  • confidentiality (it is enough to provide the wallet number, and personal data is not requested);
  • the speed of transactions (money transfers are made instantly, regardless of their size, time, or frequency of requests);
  • work without commissions (intermediaries are not involved in Blockchain operations, so there is simply no one to pay commissions to);
  • security (it is impossible to interrupt, cancel, or track a cryptocurrency transfer);
  • minimum limits (cryptocurrency casino software will help entrepreneurs to attract the target audience with little gaming experience: users can place a minimum bet of 0.001 dollars).
This year is the best time to launch a new-generation online casino and attract customers by offering them unique releases.

The most interesting and promising trends include:

  • Mixed reality. Many well-known providers already have content in the VR format (NetEnt, Microgaming, etc.) but the industry never stands still. At the beginning of the year, Microsoft presented a unique project that combines elements of augmented and virtual reality.
  • Bitcoin casinos. According to analysts from 8848 Invest, the rising trend will continue throughout the year, and the sector’s turnover is expected to reach 100 thousand dollars.
  • New market regulation rules. Among the latest legal innovations, there is the regulation of daily and monthly limits, blocking traffic from regions where gambling is considered illegal, and tightening the rules for advertising of iGaming services.
The 2WinPower team will make your decision to open a casino the most successful investment.

We guarantee comprehensive support and access to the latest gambling releases. From us, you can buy ready-made solutions and order the creation of exclusive HTML5 products and mobile applications.

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