A gambling establishment, like any other commercial enterprise, must have a convenient and reliable control module for all components of the system. A multifunctional Casino Management System (CMS) is the best solution that allows you to track technical processes and actions of users who are visiting your casino.
From 2WinPower, you can offer the best casino management software.
Our products not only guarantee absolute reliability and security of administrative processes but also make it possible to increase the income level of the project. Additional benefits of the decision to order our offers are an individual approach, prompt response, and pleasant discounts.
The casino management module is the main administrative tool that helps you increase the efficiency of a startup, track the quality of performing internal operations, and better understand the behaviour of customers.
Another task of the program is the information exchange between internal departments of the company, the aim of which is to organise the most efficient and coordinated work.
The main functions of the Casino Management System
Accumulation/storage of information on customers
The module should analyse and store data on gender, age, geolocation of the audience, frequency of games, betting preferences, etc.
Analysis of behavioural reactions
Reliable software can not only collect information on the preferences of customers but also automatically select the most “profitable” gamblers among the general traffic
Incoming traffic monitoring
This is a built-in solution for dropping out players who were previously blacklisted by the gaming establishment.
In offline casinos, the system is represented by a video monitoring program with a face detection function
Analysis of the playing time
The program automatically analyses the frequency of visits to the casino and the time spent at a specific gaming table or slot machine
Adjustment of the winning odds
CMS monitors bonuses and loyalty programs: customisation of game limits, winning sequences, and other options that help managers to retain the target audience
The lists of automatic offers
The program generates the lists of gaming offers that will seem interesting to a particular player on the basis of a deep analysis of behavioural reactions of the audience
There is no single set of characteristics for the system. The program functionality directly depends on the situations that may arise during the casino’s work.
For example, for offline locations, monitoring of slot machines, flexible control over the loading of gaming tables, and video surveillance of the gambling hall are very important. As for the online services, they need reliable financial software and effective bonuses that attract new target audience and also retain already existing customers.
Requirements that the CMS must meet:
One of the key requirements for the system is a stable round-the-clock operation without any technical failures. The program should not only do continuous data analysis but also instantly respond to any external requests.
When choosing an administrative module for a casino, operators should pay attention to the following indicators of reliability of the system:
In order to build the traffic of your gaming site, it is necessary to install a wide variety of products: slot machines, arcades, desktop emulators, card games, etc.
The tasks of the CMS solution are automatic recognition of the iGaming software and assessment of the mechanics of each product and range of bets. The system should be adaptive to update or expand the library of offers.
It is worth paying special attention to an ability to support live broadcasts. For this, you do not have to open your own studio. The main thing is to make sure that the management module can process such content.
Another advantage of the module is an ability to independently adjust the levels of access to the system's functionality and clearly define the amount of work for each employee.
It is important to remember that the management system with a built-in staff control module is a convenient and practical choice for local gambling clubs and beginning entrepreneurs.
As for the owners of international companies with a complex structure of internal business units and a network of land-based representative offices, we would recommend them to pay attention to specialised software.
A powerful management system for virtual casinos should allow you to get a complete overview of the current project status in a few clicks, which must include:
To provide a full-fledged operation of a gaming establishment, it is not enough just to develop the FAQ section ― you also need a good customer support service. The loyalty of the target audience depends on its quality of and the efficiency of feedback.
The casino management software offers not only convenient communication channels but also automatically records any external request. This approach helps you identify the main problems that customers face when they visit a gaming site and quickly solve them.
The presence of a full-fledged administrative module allows you to quickly respond to changes in the operation of the casino ― a rapidly growing demand or a reduction of profits.
The main goals of financial accounting are:
You can order management digital modules directly from the software vendor or on the official website of 2WinPower.
From our studio, you get not only a powerful administrative module but also an opportunity to order an integrated package of casino services, including the game content, payment modules, security systems, etc.
We can also develop a unique turnkey gambling project.
Those operators who buy our branded casino software get the following benefits:
Our proprietary CMS programs are a convenient and safe way to organise the full-fledged work of a casino and remotely control all business processes.
Functionality and distinctive features of the administrative software for gaming clubs:
Place an order for the CMS system for a gambling establishment and get the most high-quality software at a good price!
Our catalogue contains the best solutions from the top manufacturers, such as Microgaming, Gaminator3, Ezugi, Betgames.TV, and others.
You can also order exclusive turnkey gambling projects. Our experts will develop unique mobile and social platforms, HTML5 games, internet bookmaker’s offices.
Before making a purchase, you can test all services for free ― just order the connection of the virtual casino demo (the access is provided for 10 days).
Another pleasant bonus is a free website with slots in the 2WinPower configurator.
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