The expanding potential of gambling is steadily revealing itself in Latin America. The state is rapidly evolving technologically and economically, which allows the government to regulate industries like this and capitalise on the growing demand. Meanwhile, operators receive plenty of opportunities for favourable activity and fruitful earnings in countries like Chile on a completely legal basis.

Online gambling in Chile: background

2WinPower closely monitors the situation within the gambling landscape of such quickly developing destinations. As soon as the possibility of implementing a lucrative project appears, we offer our clients a quick and efficient entrance to the sector with all the necessary support during and after the launch.

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Online Gambling in Chile

The history of slots and similar activities in the country is traced back to the middle of the 19th century.

Key milestones and facts about the casino sphere in the state:

  1. The very first bills about gambling were shared in 1852. As a result, the country’s authorities have always been aware of the relevance and significance of the gaming sector.
  2. Besides a strong punting and casino culture, Chile has plenty of conditions for building the gambling business. A critical aspect for new entrants is the strong economic situation and the recent stabilisation for the sake of the country’s progress.
  3. The very first gambling hall in the state was set up in 1930. At the same time, the regulative measures for this type of entertainment were elaborated only in 1995, with the subsequent update in 2005 for round-the-clock operations.
  4. Virtual gambling entered the country in 1994. The niche began developing with the global service provider Microgaming, which opened an online casino for locals. It marked the first page of the wagering industry in the state.
  5. The primary legal body in charge of all gambling operations is the Superintendencia de Casinos de Juego. The authority ensures fair play and responsible engagement of all market participants.

The contemporary situation of the country’s iGaming activity is impressive. Almost a thousand operators are providing their services to Chileans. Such activities generate around $150 million every year.

Besides the stability of the economy, these strong numbers are achieved with the help of a well-developed digital infrastructure. Chile’s population is estimated at 19.6 million people. Almost 90% are city dwellers, with nearly all of them being internet users (94%).

On top of that, the mobile culture is also strong in the country. This is critical for the modern smartphone-oriented gambling ecosystem.

Casino legality in Chile

Chile has several critical similarities to the Brazilian gambling environment. Both countries have an advanced approach to establishing a favourable operational landscape for industry entrants.

The relevant regulation of the country is supported by Law 19.1995. This decree covers casino, lottery, and land-based bookmaker activities. At the same time, the virtual sector currently has a few gaps that entrepreneurs have to deal with.

In March 2022, the government declared the creation of a certain legal framework. Bill 035/2022 aims to establish the boundaries for virtual wagering.

Since then, the sector is guided by several critical principles:

  1. The law enforcement changes were added to the updated Superintendence of Casinos, Betting, and Gaming decree.
  2. All operational permits are provided for 5 years and can be renewed afterwards with the possibility of getting a temporary half-a-year licence.
  3. Market entrants would be able to provide casino and sportsbook activities, but no lottery services are allowed.
  4. The 20% tax on the gross revenue is imposed, with an extra 2% for bookmakers and at least 1% directed to responsible engagement promotion.

While the regulation is not currently active, it witnessed progress in June 2023 in the form of an approval by the Economic Commission of the Chilean Chamber of Deputies. The next step is a green light from the Senate.

The steady progress implies the authorities’ desire to establish a well-regulated landscape for the digital sector. This will benefit all industry participants. The government will receive a steady source of taxes, platform owners will be earning on legal activity, and users will get a local and protected entertainment environment.

Licences and Payment Methods for Chile

As of the beginning of 2025, operators must secure offshore gambling permits to target locals in the country. A platform owner should under no circumstances work illegally or without the necessary licences.

The most common permits in the Latin American region are from Curacao and Kahnawake. These provide the necessary legal framework and ensure user trust in the platform.

As for the payment possibilities, punters have a wide choice of available options. That is why operators have to integrate several global and domestic systems for deposits and cashouts.

Top financial gateways for Chilean gambling sites:

  • MasterCard and Visa;
  • NETELLER;
  • Skrill;
  • MuchBetter;
  • webpay;
  • Red Compra;
  • paysafecard;
  • AstroPay.

All of these providers are completely secure for global transactions and are easily integrated into any platform that operators might end up with.

Cryptocurrency in Chilean iGaming

The approval of the country’s Fintech Law in February 2023 has transformed the role of the digital payment framework. Tokens like Bitcoin are now recognised as valid financial assets. Thanks to such regulatory support, crypto funds have surged in popularity. They have been ranked the third favourite investment choice among Chileans in 2024. This trend has naturally extended to online casinos, where players increasingly seek crypto options.

The integration of BTC and other tokens as payment methods is essential for operators in the Chilean market. Secure and efficient transactions with digital assets ensure relevance in a region that embraces innovation. This is either achieved through dedicated processing software or comprehensive turnkey solutions from reliable aggregators.

Advertising Strategies for the Local iGaming Market

Advertising of Chilean casinos

Chile has a relatively unrestricted promotional environment with opportunities for casino sites to popularise their services creatively. However, operators must prepare for potential regulatory changes, as proposed legislation could impose stricter conditions on gambling advertising. Proactive measures can ensure compliance, which is critical for long-term success.

Affiliate marketing utilises proven and effective channels:

  • blogs;
  • review platforms;
  • targeted campaigns.

Operators can effectively attract players and stay compliant with regulatory boundaries. Flexible and scalable affiliate management solutions can optimise these efforts for steady player acquisition and retention.

Importance of a Reliable Platform

Resilient and adaptable software is the foundation of any successful casino. Developing such a system requires significant resources. At the same time, partnering with a trusted provider simplifies the process and ensures high standards of safety, design, and functionality.

An ideal platform should support the straightforward integration of advanced features like bonuses and jackpots alongside tools for player engagement and retention. Constant updates of regulatory developments are also crucial. Operators who adapt quickly and maintain compliance preserve leading positions in a dynamic market. Reliable platforms like the ones offered by 2WinPower can create a competitive edge in Chile’s entertainment environment.

The Main Things about Functioning in a Leading Latin American Destination

Regardless of whether it is a brand-new project or an established casino site, expanding to a progressive region is always beneficial. With the selection of a reliable partner and strong software support, operations in countries like Chile will bring platform owners many benefits and a firm name in the sector.

Key nuances to keep in mind about the South American top destination:

  • Virtual gaming entered the country in 1994, with the primary legal body in charge of all operations being the Superintendencia de Casinos de Juego.
  • The stability in the economy, a well-developed digital infrastructure, almost 90% of city dwellers, and 94% of the population connected to the Internet create favourable conditions for iGaming.
  • The relevant regulation of the country is supported by Law 19.1995, while Bill 035/2022 is aimed at establishing the boundaries for virtual wagering.
  • For Chile, the most common offshore permits are Curacao and Kahnawake, and the top financial systems are MasterCard, Visa, NETELLER, Skrill, MuchBetter, and others.
  • The approval of the country’s Fintech Law in February 2023 has added Bitcoin and other crypto as relevant payment methods.
  • Affiliate marketing stands out as a highly effective way of online gambling promotion.
  • Reliable suppliers of software and other related services will ensure that the platform shines in the Chilean entertainment environment.

2WinPower monitors all gambling markets and updates our clients about their possibilities on a regular basis. South America has recently become one of the top demanded destinations with the support of strong project configuration.

Launch a lucrative casino or betting site in Chile with 2WinPower. Inquire about the possibility of buying separate software components or a turnkey platform at our client support.

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Enjoy the benefits of cooperation and start your own gaming business with 2WinPower today:
  • e-mail: info@2wpower.com
  • Skype: twowinpower
  • Telegram: @Win2Power
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