Passion is a constant companion of mankind, which with the advent of new technologies and the global era of computerization has found new forms of expression. The modern gaming industry is developing at a tremendous pace and is one of the most important factors influencing the world economy.
Over the past year, market turnover increased by 4.3 billion euros. And this is just the beginning. According to preliminary estimates of experts, the total income of the online industry will increase by more than 80% over the next five years.
In 2018, the profit of the gambling industry exceeded 44.2 billion euros. At the same time, the legal segment accounted for about 60% of revenues. According to experts, by 2024 the share of the shadow market will not exceed 10%.
If to speak about territorial distribution, most gambling users are considered to be residents of Europe, which provide about 52% of the industry turnover. The second place is held by the Eastern market and Asia (27% of revenues), and the third in the list is North America (17% of global industry profits).
More generally, the profitability of the casino according to the types of gambling entertainments, the situation is as follows:
The profitability of the gambling industry by types of games | |
Type of entertainment | Percentages |
Betting products (sports betting, betting on artificially formed events) | 51% |
Game on online platforms (slot machines, table entertainment, live games) | 27% |
Poker (a card game, tournament competitions) | 6% |
Bingo draws | 4% |
Other games (commercial draws, skill games, team competitions and tournaments) | 3% |
Lottery draws from state-owned enterprises | 9% |
Gambling is considered to be one of the most promising and fast-paying back areas of activity.
The main factors of the industry rapid development:
The casino software is the foundation of an entertainment project, the quality and reliability of which determines the success and profitability of a start-up.
A huge number of software solutions for gambling platforms of any format are presented on the modern market:
An important criterion for the selection of software solutions is the price of the products. As a rule, software from little-known suppliers costs from 10 thousand dollars. High-quality casino software from world-renowned developers simply cannot be cheap.
Also, it is necessary to pay from 100 thousand dollars for a package of programs. It is true, impeccable quality and guaranteed reliability pay off with a vengeance all the expenses and significantly increase the chances to enter the international market. Besides, with appropriate administration and proper promotion, the invested amount will pay back within 3-6 months of work.
Selection criteria for online casino software | |
Evaluation parameter | Brief description |
Interface and navigation | The user panel, as well as the navigation system, should be simple and functional. As a rule, the main controls are arranged in such a way that the user can start the game or quickly navigate the website without any additional actions (for example, translation into another language, viewing reviews and tips) |
Visual design and graphics | The first impression of the user depends on the design of a gambling platform or a particular game |
The platform adaptability | According to statistics, more than 62% of profits are generated by mobile markets. Online casino software should have the flexibility and possibility of cross-platform operation, which implies high-quality display of the interface and functionality regardless of the type of user device |
Security and privacy | Security assurance and well-thought-out privacy policy are the key factors that form a positive attitude of the audience. Any user of the Internet resource should be sure of fair payouts, clearance of the rights for the secrecy of private information and transparency of the service |
Loyalty programs | Bonuses and user incentives can be presented as follows:
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Payment services | If a land-based casino can accept up to two or three currencies, the virtual location is able to provide transactions with any currency. 2WinPower is ready to connect the most relevant payment methods:
Platforms that offer cryptocurrency payments are becoming more and more popular |
As mentioned above, software for online casinos plays a crucial role in the success and profitability of the establishment. A piece of advice: start a gambling business only with the support of qualified developers with rich positive experience.
Basic recommendations for choosing a provider for online casinos:
The 2WinPower team has compiled a list of the most popular and demanded developers who are able to satisfy any wishes of the owners of gambling venues and users of gambling services.
The brand has been operating since 1994 and is considered to be the ancestor of the online market. It is Microgaming that owns the world’s first gaming platform for a virtual venue. Another merit of the company is the development and implementation of the concept of the accumulative jackpot. The provider has not stopped and continues to improve.
Among the advantages of this supplier:
This Estonian developer appeared on the market in 1999. The hallmark of the brand was branded slot games, developed on the basis of iconic comics. Moreover, the archive of the company presents a large number of mobile machines, products for live broadcasts, full-fledged gaming platforms, software for the organization of lottery draws and betting activities.
The supplier holds a leading position in the ranking by the number of international awards and prizes in thematic competitions and exhibitions. Today, the company is famous for its unique game simulators and three-dimensional slots for mobile platforms.
Has been working since 1999, the supplier has earned the title of the largest provider in the CIS gambling market. The Austrian concern gained its popularity due to the use of unique products and innovative gaming mechanics.
Each slot from this brand is an exclusive themed solution that has no analogues in the world. According to statistics, this is the most popular choice for operators who decided to start an Internet business and aim the website at the Russian-speaking audience.
This Austrian brand has been known since 1980. The corporation serves customers from different parts of the world and has physical offices in all major cities of the planet. The developer specializes in the online segment, as well as in the maintenance and supply of products for land-based establishments.
Another global achievement of the company is the launch of its own payment service for receiving non-cash payments in 2013.
This supplier entered the market in 1993 and set a goal to constantly search for innovative solutions and to establish quality standards in the world market.
The main specialization of the company is the production of HTML5 games, software for desktop entertainments and the organization of lottery draws. Also, the archive of the supplier includes administrative systems and products for the management of gambling establishments network.
Additional feature: the concern’s employees provide casino customers with psychological assistance in the fight against gambling addiction.
This Bulgarian supplier began its history relatively recently, entered the world arena only in 2002. Nevertheless, the company has already gained universal trust and popularity. Nowadays, EGT software is used by operators from 85 countries.
The brand’s products are characterized by a diverse themed line, interesting graphic design, a rich selection of language settings along with original programs of incentives and bonuses.
It is impossible to launch a successful and profitable Internet business without a high-quality and reliable software. The availability of relevant software solutions can not only guarantee the smooth operation of the gambling platform but also create a positive impression of the casino as a whole.
Leave a request to the specialists of 2WinPower, and we will find the best software package for gambling services of any format, offer a wide range of ready-made products and services for the development of exclusive start-ups.
Do not miss your chance to become the owner of a fast-paying back business! Contact 2WinPower employees and we will make your most courageous wishes come true.
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